Why Bluetooth
Welcome to the world of SuiteX Bluetooth Proximity Marketing
Imagine a system which targets prospective customers in and around your business location, much more cost-effectively than fancy window displays or expensive plasma screens. A system which can monitor how well the marketing campaign is going and give real time data on the number of people you have reached.
SuiteX uses Bluetooth technology to send tailored marketing information directly to Bluetooth enabled handsets, as they come within range of our Bluetooth hotspots.
The 'plug-and-play' transmitter is fully automated, totally permission-based and does not directly collect any user-contact information, thus maintaining user privacy at all times.
Bluetooth and Mobile Phones
Research suggests that, in today's technically aware society, around 90% of the population carry a mobile phone and that around 80% of those have a Bluetooth capability.
Generally about 80% of Bluetooth enabled phones have the Bluetooth enabled and visible.
This means that approximately 50% of the population are potential recipients of marketing material delivered using Bluetooth wireless technology...
How to market your events, products or services using BluetoothProximity Marketing
Bluetooth marketing is a great way to communicate directly with your customers in a new and innovative way.
Our Bluetooth technology offers you a unique opportunity to reach people within a location-specific area with marketing and other relevant audio-visual material - such as vouchers, video clips or animated images - all FREE of charge to the user.
Anyone with a Bluetooth enabled mobile device can instantly receive the content - which can also include unique coupons, special offers, phone themes and diary entries. In fact, any marketing message or information that your target audience will find relevant and of value.
So wherever there is footfall with clients, prospects or visitors - at a shopping mall, an airport retail development, an exhibition, or in a showroom or foyer for example - SuiteX Bluetooth Proximity marketing can play a major role in cost-effectively getting your message across.
What types of organisation can benefit from Bluetooth Proximity Marketing?
Organisations that we've helped include - Advertising agencies; Exhibition and conference venues and organisers and their exhibitors; Financial services; Hotels, bars and restaurants; Leisure attractions and theme parks; Motor Trade and Car Dealerships; OOH (Outdoor advertising sites); Public transport - airports, railway and bus stations; Retail stores; Shopping centres; Tourism.
What content can be sent by our Bluetooth systems?
Here are some examples of what you can send via our self-contained system - Video clips (mp4) - video commercials; Screensavers; Wallpapers or Themes; Ringtones - free phone ringtones; Business cards - contact details (a .vcf Card); Diary entries - details of future events with dates; PDF documents and HTML pages; Static images - a welcome message; Image slideshow - product images; Sound (mp3) - music, podcasts, commercials; Service information - a seating plan or location map ; Mobile game - an interactive game or trailer; Java application - a fully interactive application; WAP links and bookmarks; RSS feeds.






