Shopping Centres

Shopping centres can provide 'information points' where visitors can - with 'one touch' - download to their mobile phones for FREE - relevant and valuable information such as 'where to eat', 'where to shop', 'special offers' available, coupons, events taking place within the shopping centre, shopping centre maps, etc. which they can access throughout their stay (and delete when they leave (if they so wish).

This should clearly improve the local economy by encouraging visitors to stay longer and therefore spend more money within the shopping centre.

It also provides an opportunity to generate revenue - by selling 'advertising space' on the Beamzone boxes - to individual retailers within the shopping centre who want to reach visitors with their 'special offers' coupons, etc.

Additionally the shopping centre it self can transmit its own messages - whether they be marketing messages or other useful general information.

Bluetooth Proximity Marketing is an innovative, cutting-edge way of marketing which is very cost-effective - and it will increase the ability to communicate with visitors to the shopping centre - which should in turn generate increased sales for both your tenants and advertisers

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