McDONALDS

beamzone® has been installed as a marketing tool in several McDonalds branches.

They send video trailers, ringtones and games for mobile phones and - uniquely - coupons with the beamzone® serial number imprint feature.

These coupons offer free burgers or enable discounts to be applied at the restaurant's pay-points.

Each coupon's serial number is protected by DRM software to ensure single use only.