Exhibitions and Conferences

Venues

By offering Bluetooth Proximity Marketing at your venue you can provide an innovative, cutting-edge and cost-effective way of marketing Exhibition, Event and Conference Organisers AND they in turn can benefit by offering to their Exhibitors (see below).

It enables your venue to 'stand out from other venues' and at the same time makes it more attractive to Organisers.

You can provide information points not only for Exhibitors' and Organisers' marketing messages but also YOUR OWN - such as Catering and other on-site facilities and forthcoming events, etc.

Organisers

Exhibition and Conference Organisers can provide information points where visitors can download for FREE information such as hall plans, lecture and seminar schedules, details of all on-site facilities and forthcoming exhibitions and events, etc.

Offering Bluetooth Proximity Marketing at an exhibition or conference enables the organiser to 'stand out from other exhibition organisers' and makes the exhibition more attractive to potential Exhibitors.


Exhibitors

Bluetooth Proximity Marketing enables Exhibitors to attract more visitors onto their stand by offering them FREE, 'official' and exclusive information - in audio and visual format - that visitors find relevant and to be of value.

What can be sent - product information, video clips, podcasts, business cards, interactive applications, coupons, special offers and much more - you can even run prize competitions. Creating many 'up-selling' opportunities.

The facility to deliver a 'brochure on a phone' - is not only very eco-friendly but also has a viral effect - passing the information to their friends, work colleagues, etc - in excess of 5 - this will clearly create greater brand awareness.

Using Bluetooth Proximity Marketing on an Exhibition stand is very cost-effective, its n innovative, cutting-edge way of marketing which helps you 'stand out from your competitors'. It also provides an opportunity to tell visitors of future events for their diary.

It is ideal for Product launches, Sales Promotions or it can be used just as an additional 'pair of hands' so that when all your stand staff are busy visitors can get still obtain information.

CLICK HERE for more details ...

Case Study - National Venue Show

Case Study - Ricoh Arena